Business Development Manager – Beverage Industry

About the role

Eastroc Beverage is seeking an experienced, results‑driven Business Development Manager to accelerate new business growth across the U.S. market. The role focuses on identifying and securing commercial opportunities in retail, wholesale, and OEM/private‑label channels.

Key responsibilities

• Identify and develop new business opportunities across retail, wholesale, and OEM/private‑label channels.
• Build and maintain relationships with prospective customers, retailers, distributors, and strategic partners.
• Lead the full business development process: prospecting, qualification, proposals, negotiations, and account acquisition.
• Develop and execute strategies to expand market presence and generate sustainable sales growth.
• Conduct market research and competitive analysis to uncover emerging trends.
• Prepare business proposals, pricing recommendations, sales forecasts, and commercial presentations.
• Collaborate with Sales, Marketing, Finance, Supply Chain, R&D, and Operations to support new initiatives and product launches.
• Represent the company at customer meetings, industry events, trade shows, and other business development activities.

Required profile

• 5–8+ years of business development, sales, or commercial management experience in beverage, CPG, retail, wholesale, private‑label, or contract‑manufacturing.
• Proven track record of acquiring new accounts and building successful partnerships.
• Strong understanding of retail and wholesale distribution channels, commercial pricing, and market dynamics.
• Experience managing complex sales cycles, developing proposals, and negotiating agreements.
• Analytical, strategic planning, and financial acumen.
• Excellent communication, presentation, negotiation, and interpersonal skills.
• Ability to manage multiple projects in a fast‑paced environment and travel 30%–40%.
• Hunter mentality, commercial acumen, relationship‑building focus, results‑orientation, collaborative approach, and agility.