Digital Marketing Automation Intern

About the role

Join VF's EMEA Digital Activation Team as a Digital Marketing Automation Intern, supporting the use of Salesforce Marketing Cloud across VF brands. You will work on personalized customer journeys and gain hands‑on experience in digital marketing automation.

Key responsibilities

• Assist brands with Journey Builder operations, setting up triggers and updating journeys.
• Write SQL queries and build data filters for segmentation and data extensions.
• Create dynamic, personalized emails using AmpScript.
• Maintain data extensions in Contact Builder and ensure alignment with the data model.
• Support reporting and analytics by preparing standard and custom reports.

Required profile

• Enrolled in or recently graduated with a Bachelor’s/Master's in Digital Marketing, Economics, Computer Science or related field.
• Fluent in English; German, French or Italian a plus.
• Passionate about digital marketing and the sportswear/fashion industry.

Required skills

• SQL query writing
• Basic CSS and HTML knowledge
• Experience with Salesforce Marketing Cloud (or willingness to learn)
• AmpScript language
• Familiarity with Jira (optional)

What we offer

• 12‑month structured internship with skill‑building workshops and internal project
• Hybrid working policy
• 50% discount on VF brands
• On‑site gym, subsidized canteen and complimentary drinks
• Shuttle bus or public transport discount