Growth Marketing Specialist (Temporary, 60%)
UBS · Zurich
Description du poste
About the role
The Digital Growth & Intelligence team at UBS Switzerland seeks a Growth Marketing Specialist to support sustainable growth initiatives across client segments, products and channels. This fixed‑term position runs until 30 April 2027 and is based in Zurich.
Key responsibilities
- Assess growth opportunities, structure business requirements and translate data into actionable concepts.
- Analyze and optimise end‑to‑end client journeys, communication touchpoints and digital conversion paths.
- Develop data‑driven measures for client acquisition, activation, engagement and retention, including lead generation and cross‑selling.
- Design and optimise digital and CRM communications such as automated journeys, landing pages, forms and email.
- Own selected growth initiatives from assessment through delivery, coordinating across business, product, sales and marketing teams.
- Monitor campaign performance, consolidate insights and communicate recommendations to improve client experience and sales impact.
Required profile
- 5+ years of experience in digital marketing, preferably in financial services or e‑commerce.
- Strong experience in client‑journey and conversion optimisation, data analytics and lead generation.
- Good understanding of behavioural economics and its impact on client behaviour.
- Excellent stakeholder and project‑management skills with attention to detail.
- Ability to work in interdisciplinary, cross‑functional and agile environments.
- Native German speaker, comfortable in an international setting; additional languages a plus.
Required skills
- Digital marketing
- Client‑journey optimisation
- Conversion rate optimisation
- Data analytics
- Lead generation
- User research
- Agile methodologies
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UBS
Zurich
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