Marketing Communications Manager - Paper & Board
Omya · Egerkingen
Description du poste
About the role
Omya is looking for a Marketing Communications Manager for its Paper & Board business. The role develops and drives the global marketing communications strategy and annual plan, translating business priorities into campaigns and coordinating their execution across regions and countries.
Key responsibilities
- Develop and drive the global marketing communications strategy and annual plan, aligned with business priorities, objectives and budget.
- Translate business priorities into marketing campaigns and coordinate their execution worldwide.
- Lead the full campaign lifecycle: planning, content development, execution, performance measurement and continuous improvement.
- Define and implement product communication strategies with product and portfolio management teams.
- Ensure consistent global positioning, messaging and application of Omya's brand, corporate identity and marketing governance standards.
- Coordinate international events, trade shows, webinars and customer engagement initiatives.
- Monitor campaign performance, lead generation and marketing ROI, and recommend improvements.
- Work with regional, country and sales teams, as well as external agencies and partners.
Required profile
- University degree in Marketing, Communications, Business Administration or a related field, or a technical/scientific degree (e.g. Chemical Engineering, Materials Science, Chemistry, Paper Technology) with commercial or marketing experience.
- Minimum 4 years of experience in Marketing Communications, preferably in an international B2B environment.
- Proven experience planning, executing and measuring integrated marketing campaigns across digital and traditional channels.
- Strong understanding of B2B marketing and content development.
- Fluent written and spoken English; additional languages are an advantage.
- Willingness to travel internationally up to 10%.
Required skills
- Experience with CRM and marketing automation tools, ideally Salesforce.
- Project management, stakeholder management and communication skills.
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Omya
Egerkingen
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