Field Marketing Manager, Surgery
Johnson & Johnson MedTech · Zoug
Description du poste
About the role
Johnson & Johnson MedTech in Switzerland is looking for a dynamic Field Marketing Manager to support the Surgery division. You will drive market presence, develop strategic plans and work closely with healthcare professionals.
Key responsibilities
- Own the Swiss marketing strategy for the assigned platform, managing portfolio performance, pricing and product lifecycle.
- Analyze customer needs, competitor activity and market trends to identify growth opportunities.
- Translate strategy into positioning, value propositions, campaigns, product launches and annual marketing plans.
- Equip sales teams with messaging, tools and training; support customer engagement through events and education programs.
- Build and manage relationships with key opinion leaders and surgeon communities.
- Define KPIs, track portfolio and campaign performance, manage the marketing budget and optimise investments.
- Partner with sales, local leadership, EMEA and global marketing, and external agencies to execute plans and deliver measurable results.
Required profile
- Bachelor’s degree in a technical field or marketing with 5+ years of sales and/or marketing experience in medical devices.
- Fluency in English and German; French or Italian a plus. Valid driver’s licence required.
Required skills
- Advanced Excel
- PowerPoint
- Microsoft Office suite
- AI tools
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Johnson & Johnson MedTech
Zoug