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Media Relations & Content Specialist

UBP - Union Bancaire Privée · Genève

Senior 🇬🇧 English
analytics tools data analysis

Description du poste

About the role

We are looking for a Media Relations & Content Specialist to support the Head of Media in executing the bank’s media strategy across Europe and the Middle East, with a focus on French‑speaking Switzerland and key satellite markets. The role combines media liaison, content creation, and performance monitoring to enhance the bank’s visibility and reputation.

Key responsibilities

  • Coordinate with media agencies across EMEA, align priorities, timelines and deliverables.
  • Source spokespeople, manage approval processes, and ensure timely, on‑brand responses to journalists.
  • Draft, edit and translate press releases, statements, Q&As and opinion pieces, maintaining consistency with brand guidelines.
  • Prepare and update media materials such as talking points, short bios and background notes.
  • Build and maintain relationships with financial and business journalists.
  • Monitor media coverage, track visibility and sentiment using monitoring and analytics tools, and produce regular KPI reports.
  • Collaborate with Digital and Internal Communications teams to amplify coverage and share key exposure internally.

Required profile

  • Minimum 5 years of media relations experience in financial services or an agency serving financial clients.
  • Proven track record working with international financial and business media.
  • Strong understanding of the financial services landscape and regulatory environment.
  • Excellent writing and editing abilities, able to work under tight deadlines.
  • Effective multitasking, relationship‑building and collaborative mindset.

Required skills

  • Experience with media monitoring and analytics platforms.
  • Basic data analysis and KPI reporting.

What we offer

  • Opportunity to shape media strategy for a leading bank.
  • Collaborative, international work environment.
  • Professional development in financial communications.

Questions fréquentes

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UBP - Union Bancaire Privée

Genève