Outreach Coordinator (Digital PR & Link Building)

About the role

We are seeking an Outreach Coordinator to drive digital visibility and authority through strategic outreach campaigns. Working remotely, you will transform valuable content assets into high‑quality media mentions and backlinks, collaborating with experienced digital PR and SEO professionals.

Key responsibilities

• Manage multiple digital PR and link‑building campaigns from prospect research to placement acquisition.
• Promote content assets such as data studies, research reports, and digital PR stories to journalists, bloggers, publishers, and relevant websites.
• Research, evaluate, and qualify outreach targets based on relevance, authority, and quality.
• Identify and verify contact information, craft personalized outreach messages, and manage email sequences.
• Negotiate link placements and media mentions while building long‑term relationships with editors, bloggers, and webmasters.
• Track outreach performance, report on response rates, earned links, and campaign progress.
• Utilize outreach technology, media databases, SEO platforms, and AI‑powered tools to improve efficiency.
• Collaborate with digital PR and content stakeholders to align strategies, timelines, and target lists.

Required profile

• 2+ years of hands‑on experience in outreach, link building, digital PR, or a related field.
• Proven track record of securing backlinks, media mentions, or coverage from authoritative sites.
• Excellent written English with the ability to craft engaging, personalized outreach messages.
• Strong research capabilities and meticulous attention to detail.
• Ability to manage high‑volume outreach activities across multiple campaigns.
• Solid understanding of SEO fundamentals and ethical, value‑driven link‑building practices.

Required skills

• SEO fundamentals

What we offer

• Remote, collaborative work environment.
• Opportunity to influence growth through impactful outreach campaigns.
• Access to modern tools, including AI‑powered workflows.