Creative Design Lead

About the role

We are looking for a Creative Design Lead to own BJAK’s brand identity and visual systems across all platforms. You will shape visual narratives that resonate with local users while driving awareness, trust and adoption of our financial products.

Key responsibilities

• Develop and maintain the brand’s visual strategy, ensuring consistency across digital, social, product and offline channels.
• Translate marketing and business objectives into compelling visual storytelling and creative campaigns.
• Lead, mentor and set high standards for a small multidisciplinary creative team.
• Review and approve visual assets to align with the brand vision.
• Design and manage creative workflows that balance quality, speed and scalability.
• Collaborate with growth, product and leadership teams to align visuals with strategic goals.
• Use data, insights and market trends to optimise campaigns and creative output.

Required profile

• Passion for visual storytelling, brand building and design excellence.
• Hands‑on, fast‑moving attitude with a focus on execution quality.
• Ability to lead confidently while staying close to the work.
• Comfort working under pressure and ambiguity.
• Ownership of projects end‑to‑end with a drive for measurable impact.
• Commitment to continuously raise standards and outcomes.
• Strong project management skills to handle multiple initiatives without losing focus.
• Clear communication and constructive feedback abilities.

Required skills