Interim Head of Marketing (12-Month Contract, 80-100%)

About the role

PXL Vision, a Swiss premium provider of identity verification and electronic signature software based on artificial intelligence, is looking for an experienced, hands-on B2B Marketing Manager to run its marketing strategy for 2027. This is a 12-month fixed-term contract covering a leave of absence, with full-time availability (80-100%). You will steer the budget, agencies and high-level messaging, mentor an internal team of two, and report directly to the CRO.

Key responsibilities

• Own the execution of the 2027 marketing goals, manage the marketing budget and deliver monthly performance reporting (leads, SQLs, marketing-generated ARR)
• Lead, mentor and develop the internal marketing team of two, and steer external agencies for SEA, SEO, CRO and PR to performance targets
• Drive co-marketing with key partners and partner closely with Sales on lead handover and outbound initiatives
• Co-develop positioning and content for core products, including SEO content on regulatory topics (GwG, FINMA, e-ID, AMLR) and sales enablement materials
• Oversee the website and localized content via HubSpot CMS, and control HubSpot data quality and automation for Sales and Customer Success
• Plan physical events, webinars and trade shows end to end, delegating logistics to the internal team
• Use AI tools hands-on for marketing work

Required profile

• 5+ years of B2B marketing experience, ideally in SaaS, RegTech or FinTech, including direct people management
• Demonstrated experience driving B2B PR and steering external PR agencies
• University degree in Marketing, Business Administration, Economics or a related field
• Native-level German and excellent English; deep understanding of the Swiss and DACH markets
• Willingness to engage with complex regulatory frameworks and turn them into clear content

Required skills

• Deep knowledge of the HubSpot ecosystem (CMS, CRM, Reporting)
• Hands-on experience managing performance channels (SEA, SEO/GEO, LinkedIn) and funnel optimization

What we offer

• A flexible hybrid model combining remote work with time in the Zurich or German offices
• A fast-growing company where an extension or transition after the contract is possible