Senior Director, Head of Global Marketing, EPD
abbott · Basel
Description du poste
About the role
Abbott's Established Pharmaceuticals Division (EPD) is recruiting a Senior Director, Head of Global Marketing (m/f/d) based at EPD headquarters in Basel, Switzerland. As the most senior marketing leader in the organization, the role leads the global marketing vision, strategy and execution for a multi-billion-dollar, multi-therapeutic portfolio across 80+ markets, acting as a strategic partner to Executive Leadership.
Key responsibilities
- Define and lead the global marketing and commercial strategy across all therapeutic areas, and architect the global brand and portfolio strategy
- Integrate marketing with I&D, Business Development and Portfolio Expansion, and drive new growth opportunities such as in-licensing, partnerships and lifecycle innovation
- Drive global brand campaigns, brand positioning and architecture, and oversee global launch strategies
- Set regional and affiliate direction, performance targets and KPIs, and review affiliate commercial plans
- Transform marketing into a data-driven, digitally enabled function using analytics, AI and omnichannel engagement
- Own the global marketing investment strategy, lead the planning cycle and report performance to senior leadership
- Build and lead a global marketing organization, including multiple Global TA Directors, with strong succession planning
Required profile
- Advanced degree in Life Sciences and Marketing or a related field; MBA or equivalent postgraduate qualification strongly preferred
- Minimum 15+ years of progressive leadership experience in the pharmaceutical industry, with significant exposure to global marketing and commercial strategy
- Proven track record of leading large, multi-market portfolios and delivering above-market growth
- Experience managing budgets and P&L, and leading global teams in a matrix organization
- Fluency in English required; additional languages are an advantage
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abbott
Basel
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