Digital Platforms Manager

About the role

Sygnum is seeking a Digital Platforms Manager to take full, end‑to‑end ownership of its core digital platforms – the corporate website and the marketing CRM. The role sits within the Marketing and Communications team in Zurich and focuses on leveraging AI to scale, optimise and continuously improve client journeys and acquisition.

Key responsibilities

• Own and maintain the company website and marketing CRM, ensuring they deliver high‑quality, data‑driven digital experiences.
• Lead the integration and use of AI platforms for research, drafting, analysis, reporting and other marketing functions.
• Collaborate closely with technology, operations, legal and executive leadership to align platform capabilities with business objectives.
• Monitor performance metrics and continuously optimise the digital client journey.

Required profile

• AI‑first mindset; candidates should be comfortable using AI tools on a daily basis.
• Hands‑on experience with a range of AI platforms and a proven track record of delivering results through AI.
• Ability to work cross‑functionally with technology, operations, legal and senior leadership.

Required skills

• Proficiency with AI tools and platforms.
• Website management experience.
• Marketing CRM administration and optimisation.
• Data analysis and reporting capabilities.