Business Development Manager – Switzerland

About the role

We are expanding Sazerac’s presence in Switzerland and need a Business Development Manager to drive growth of our premium spirits portfolio. The role is field‑based, working directly with on‑premise, wholesale and convenience partners to build distribution and brand visibility.

Key responsibilities

• Develop and execute multi‑channel brand plans across on‑premise, HORECA, wholesale, C&C and CVS channels.
• Identify and open new sales opportunities, strengthen relationships with key trade partners and coordinate with the importer.
• Increase distribution and visibility of Sazerac brands in cocktail bars, premium hotels, restaurants, nightlife venues and high‑traffic retail outlets.
• Translate brand strategies into actionable outlet‑level initiatives and monitor performance against growth targets.
• Support the rollout of American whiskey, liqueurs, RTD and prestige allocations within the Swiss market.

Required profile

• Commercially driven professional with a strong drinks and hospitality culture.
• Solid knowledge of the Swiss market and its distribution channels.
• Proven ability to take ownership in the field and deliver measurable results.
• Ambitious, results‑oriented mindset with excellent relationship‑building skills.

Required skills