Global Marketing Director, Oncology
GSK · Zoug
Description du poste
About the role
GSK is seeking a Global Marketing Director to lead the launch of a first‑indication antibody drug conjugate in Small Cell Lung Cancer, driving global strategy across regions, medical, market access and commercial teams.
Key responsibilities
- Create evidence‑based marketing plans that align global priorities with regional needs under accelerated timelines.
- Translate clinical and real‑world evidence into compelling value propositions for healthcare professionals.
- Lead budget planning, forecasting and resource allocation to maximise ROI.
- Foster collaborative relationships with global and regional leadership to ensure alignment.
- Represent the brand at scientific and commercial meetings to capture insights and build credibility.
Required profile
- Bachelor’s degree in business, marketing, life sciences or related field.
- 8+ years of pharmaceutical or biotech marketing experience, including 3+ years leading brand strategy and cross‑functional launch planning.
- Proven ability to lead teams and influence in a matrix environment.
- Demonstrated use of data and KPIs to drive commercial decisions.
Required skills
- Data to Insights
- Digital Fluency
- Marketing Campaign Planning
- Marketing Measurement
- Marketing Strategy Implementation
- Omnichannel Marketing
- Scientific Literacy
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