Growth & AI Marketing Operations Specialist

About the role

PapersPapers AG, a Swiss cybersecurity engineering house and incubator, is looking for a tech-savvy, execution-oriented Growth & AI Marketing Operations Specialist. The role powers growth campaigns, content infrastructure and the data analytics pipeline, bridging AI, data operations and tactical growth marketing. Success is measured by owning the marketing tech stack in 30 days, automating the content pipeline by 60 days, and launching two multi-channel growth experiments by 90 days.

Key responsibilities

• Turn complex technical capabilities into clear, audience-focused stories that drive conversion, working closely with product and engineering teams.
• Launch integrated campaigns across communities, social channels, search, newsletters, loyalty programs, influencers, paid ads and landing pages, coordinating third parties where needed.
• Maintain lifecycle workflows, lead scoring, drip sequences and automated triggers, and run weekly A/B and multivariate tests.
• Build and optimize AI-driven content pipelines, set up human-in-the-loop QA, and track throughput, error rates and time-to-market.
• Set up event tracking, pixels, UTMs and server-side tracking, own multi-touch attribution models, audit CRM and automation data, and run real-time dashboards on CAC, LTV, conversion rates and ROI.

Required profile

• 3-5+ years in growth/marketing operations in a fast-paced B2B or B2C environment, managing campaign ops, marketing automation and technical data pipelines.
• Hands-on experience applying LLMs and generative AI tools (ChatGPT, Claude, Midjourney, Higgsfield) to marketing workflows.
• Deep passion for the company's products and a builder mindset.
• Systems thinking, agility in sprint cycles, and obsessive attention to detail.

Required skills

• Google Tag Manager, Google Analytics 4 and data visualization tools.
• CRM and automation platform administration, including Zoho.
• Preferred: basic Python, JavaScript, HTML/CSS for API scripting and landing page iteration.

What we offer

• Competitive pay tied to impact, with clear career growth paths.
• 25 days of paid vacation per year.
• Regular team events and retreats (at least quarterly).
• Support for ongoing learning and development.