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Marketing Manager – Global B2B (100% Full‑time)
Emile Egger & Cie SA · Cressier (Neuchâtel)
Description du poste
About the role
Emile Egger & Cie SA, a family‑owned leader in centrifugal pumps and control valves, is seeking a Marketing Manager to shape and execute its global B2B marketing strategy. You will strengthen brand visibility, support product positioning and drive commercial growth across all markets.
Key responsibilities
- Develop and implement a global marketing strategy aligned with business objectives and brand positioning.
- Plan, budget and coordinate annual marketing activities, trade fairs, exhibitions and industry events.
- Support lead generation, customer acquisition and retention through targeted campaigns.
- Collaborate with Sales, Product Management and regional teams to ensure alignment of marketing and commercial goals.
- Create and maintain marketing collateral, website content, digital assets and social‑media presence.
- Lead product‑launch communication plans and promotional activities.
- Manage external agencies, suppliers and service providers.
- Conduct market, customer and competitor analyses to identify trends and opportunities.
- Ensure consistent messaging, visual identity and branding standards.
- Monitor performance via KPIs and recommend improvements.
Required profile
- Bachelor’s or Master’s degree in Marketing, Communication, Business Administration or equivalent.
- Minimum 5 years of experience in a marketing role within an industrial B2B environment.
- Strong knowledge of B2B marketing, branding and communication practices.
- Good understanding of industrial products, markets and sales processes.
Required skills
- CRM
- Digital marketing
- Website management
- Social media
What we offer
- Opportunity to influence a global brand in a high‑tech industrial sector.
- Collaborative environment with close interaction between marketing, sales and product teams.
- Competitive compensation package.
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Emile Egger & Cie SA
Cressier (Neuchâtel)
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