Data Analytics & Insights Manager – Direct-to-Consumer eCommerce

About the role

As the Data Analytics & Insights Manager you will bridge complex data to strategic action for Logitech’s Direct‑to‑Consumer (DTX) eCommerce business, supporting websites in 40 global markets. The role combines deep analytical expertise with strong communication to turn data into actionable insights that improve site performance, marketing efficiency and the consumer experience.

Key responsibilities

• Lead a team of 3–4 internal analysts and external agency resources, fostering a proactive business‑partnering culture with product, design, marketing and consumer insight teams.
• Develop and maintain dynamic Tableau dashboards and automated reports that track key performance indicators for senior leadership.
• Define and execute an AI strategy for the analytics workflow, partnering with the Digital Office to build predictive capabilities.
• Ensure data compliance with legal, privacy and regulatory standards across Adobe Analytics, Salesforce Commerce Cloud, Salesforce Data Cloud and Snowflake.
• Provide deep‑dive analysis on site performance, consumer sentiment, marketing campaigns, new product introductions and content engagement.

Required profile

• Excellent communication skills with the ability to translate complex data trends into clear business narratives.
• 5–7 years of eCommerce analytics experience, specifically with Adobe Analytics and Salesforce Commerce Cloud.
• Proven experience managing direct reports and agency partners, and working in a global organization.
• Familiarity with modern data‑stack tools such as Snowflake and Tableau, and a vision for applying Generative AI to analytics.
• Bachelor’s degree in Business, Data Analytics, Data Science or related field; Master’s preferred.

Required skills

• SQL query writing and optimization in Snowflake.
• Tableau dashboard creation and maintenance.
• Adobe Analytics.
• Salesforce Commerce Cloud (SFCC) and Salesforce Data Cloud (CDP).
• Generative AI and AI‑driven analytics workflow design.