Relationship Marketing Project Officer (Part-Time)

About the role

MSF Switzerland's fundraising department is looking for a Relationship Marketing Project Officer within its public fundraising team, reporting to the Marketing Manager. The role develops two strategic areas: Middle Donors (retention and growth of high-potential donors) and Bequests and Legacies (acquisition, conversion and retention of potential and confirmed testators). It is a part-time position of 36 hours per week, based in Geneva.

Key responsibilities

• Design and run annual multi-channel donor journeys and campaigns (print, digital, TV and events) for Middle Donors and Bequests and Legacies, in line with fundraising activities.
• Define objectives, action plans, KPIs and budgets for each programme, and track budgets and campaign performance.
• Coordinate donor retention campaigns on print and digital channels, and pilot acquisition, conversion and retention campaigns for testators.
• Develop communication materials for the Bequests and Legacies programme and supervise lead-generation actions (TV, radio, telemarketing, digital).
• Organise awareness events, coordinate content creation, writing, translation and internal validation, and liaise with external providers.
• Work with Digital Fundraising and Data Analysis to segment audiences and build personalised, automated donor journeys in the CRM.
• Keep up with fundraising trends, benchmark and test innovative approaches, and contribute to the Marketing team's annual strategy and budget.

Required profile

• Degree in communication, marketing, NGO management, law or a related field.
• Experience in fundraising, bequests and legacies or donor relations is desirable; proven experience in designing and running fundraising campaigns is required.
• Project management and cross-functional team coordination is an advantage.
• French and English are essential; German is an asset.

Required skills

• Excellent written and oral communication.
• Good knowledge of CRM tools and print and digital fundraising strategies.
• Familiarity with prospect and donor journey mapping, audience segmentation and conversion optimisation.
• Strong data analysis and interpretation skills.

What we offer

• Permanent contract, part-time (36 hours per week), starting ideally in early December.
• Gross annual salary of CHF 78,634.80 to 93,117.60 depending on experience.
• 25 paid vacation days pro rata, plus Swiss public holidays.
• Pension fund contribution (second pillar) covered 75% by MSF.
• Relocation assistance for moves from another country to Switzerland.

Candidates apply through the MSF recruitment platform with a CV (max 2 pages) and a cover letter (max 1 page) in French or English; the deadline is 24 November 2026.