Social Media & Marketing Assistant – Part‑time
Twine · Suisse
Description du poste
About the role
This part‑time freelance position is ideal for a creative and reliable social media professional who is passionate about handmade products and small‑business growth. You will help a Sydney‑based home‑fragrance brand increase its online visibility, engage audiences on social platforms, and convert interest into website sales.
Key responsibilities
- Manage and update Facebook, Instagram, and TikTok profiles with engaging posts, reels, and stories.
- Assist in planning and executing Meta/Facebook ad campaigns to boost reach and conversions.
- Support product promotions and new‑product launches through targeted social‑media strategies.
- Create and schedule email newsletters to engage subscribers and promote products.
- Monitor analytics to track growth, engagement, and sales conversions, providing regular insights.
- Collaborate on ideas to increase website traffic and drive online sales.
- Ensure all content aligns with the brand’s aesthetic and values.
Required profile
- Proven experience in social media marketing, preferably for eCommerce or handmade product brands.
- Strong content‑creation skills, including short‑form video (reels), graphics, and copywriting.
- Up‑to‑date knowledge of social‑media trends and platform best practices.
- Familiarity with the Australian business environment and consumer trends.
- Reliable, self‑motivated, and able to work independently with minimal supervision.
- Availability of approximately 3–4 hours per week on a freelance, part‑time basis.
Required skills
- Meta/Facebook Ads Manager
- Shopify or similar eCommerce platforms
- Facebook, Instagram, TikTok
What we offer
- Flexible freelance schedule (3–4 hours per week).
- Opportunity to shape the digital presence of a growing boutique brand.
- Experience working with a niche home‑fragrance product line.
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Twine
Suisse