Paid Media Consultant for EU and EAP Markets (Remote, 12 months)

About the role

UNICEF is seeking two Digital Paid Media Consultants to support its EU and East Asia‑Pacific markets. Working remotely for a 12‑month fixed‑term contract, you will enable UNICEF teams to drive profitable, scalable performance‑marketing campaigns that generate net income for digital fundraising initiatives.

Key responsibilities

• Design, launch, and optimise paid‑media campaigns across Meta, Google, Bing, TikTok and AI chat‑bot platforms.
• Provide technical guidance and training to market teams on performance‑marketing strategy and execution.
• Monitor campaign performance, analyse data, and recommend adjustments to maximise ROI.
• Collaborate with global and regional UNICEF teams to ensure alignment with the Digital Revenue Strategy.
• Document best practices and share knowledge across UNICEF markets.

Required profile

• Proven experience in digital paid‑media management and performance marketing.
• Strong analytical mindset with the ability to interpret campaign data.
• Excellent communication skills to coach and empower market teams.
• Ability to work independently in a remote environment.

Required skills

• Meta Ads platform
• Google Ads platform
• Bing Ads platform
• TikTok Ads platform
• AI chat‑bot tools such as Claude and ChatGPT

What we offer

• Opportunity to contribute to UNICEF’s mission of improving children’s lives worldwide.
• Remote work flexibility for the contract duration.
• Professional development within a global humanitarian organization.