Publisher Business Development Manager

About the role

We are looking for an experienced Publisher Business Development Manager to drive publisher acquisition and revenue growth within the Google Multiple Customer Management (MCM) ecosystem. This fully remote position focuses on building a strong portfolio of digital publishers, especially in‑app and Connected TV inventory.

Key responsibilities

• Identify, prospect, pitch and onboard publishers into the Google MCM account, managing the entire acquisition journey.
• Guide publishers through Google Ad Manager delegated account setup, policy compliance and inventory configuration.
• Build and maintain strong publisher relationships to improve monetization, yield optimization and revenue performance.
• Develop outbound acquisition strategies using cold outreach, industry events, partner referrals and inbound leads.
• Monitor publisher performance post‑onboarding and collaborate with technical teams to resolve integration challenges.

Required profile

• At least 3 years of business development or publisher acquisition experience in the AdTech ecosystem.
• Minimum 1 year of hands‑on experience with Google MCM, including delegated account setup and policy compliance.
• Proven track record of acquiring and developing relationships with mid‑size to large digital publishers.
• Strong communication, presentation and negotiation skills with the ability to explain technical solutions to non‑technical stakeholders.

Required skills

• Google Multiple Customer Management (MCM)
• Google Ad Manager (GAM) – ad unit configuration, inventory types, targeting, reporting
• Programmatic advertising concepts – CPM dynamics, floor pricing, deals, SSPs, Google AdX eligibility
• Technical problem‑solving for publisher onboarding and integration

What we offer

• Fully remote working arrangement
• Full‑time employment with a competitive salary
• Opportunity to influence publisher acquisition and monetization strategy
• Exposure to diverse digital publishing verticals such as mobile apps, CTV, web, news, gaming, entertainment and finance